by lincoln murphy | Oct 17, 2016 | How To
This article was originally posted on SaaS Growth Strategies, Lincoln Murphy’s Marketing, Sales, and Customer Success Thought Leadership blog. Customer Success starts with acquiring customers that have Success Potential. Customers that have Success Potential are...
by lincoln murphy | Oct 13, 2016 | How To
This article was originally posted on SaaS Growth Strategies, Lincoln Murphy’s Marketing, Sales, and Customer Success Thought Leadership blog. If you aren’t familiar with the concept of Customer Success yet, it’s when your customers achieve their Desired Outcome...
by lincoln murphy | Aug 19, 2016 | How To
What would you do differently if you only got paid if a customer succeeds? Over the years I’ve seen business coaches, gurus, and experts ask different versions of this question, always in the form of a thought experiment. But I’m here to tell you this isn’t a thought...