Insights that help you grow.
Practical articles and GTM Guides for B2B founders, investors, and ecosystem leaders.
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GTM Guide: Earn Meetings (with READ Framework)
Are you Ready to Raise Capital?
Raising too early is expensive. Learn how B2B founders tell whether they are truly ready to raise by assessing focus, traction, and go-to-market discipline instead…
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Spreadsheets, not Pitch Decks
Pitch decks tell stories, spreadsheets tell the truth. Learn why B2B founders should rely on simple spreadsheets to understand revenue, pressure-test assumptions, and make better…
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What Do Investors Look for in a Pitch Deck
When reviewing your pitch deck, investors are looking to quickly assess whether or not you’re a good fit for what they invest in and at…
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What to Include in Your Pitch Deck: The #1 Slide You Need
The most important slide in your pitch deck is the one slide that is most often missing, buried or has the least amount of useful…
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3 Biggest Mistakes Founders Make when Creating a Pitch Deck
At GrowthX Capital, we see 500+ pitch decks every year. While we see a huge variety of pitch decks, there are a handful of mistakes…
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A Founder’s Guide to Investor Updates
It’s never too soon for founders to start regularly publishing a brief update to your stakeholder community (i.e., investor updates). As a venture investor, I…
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