More activity rarely fixes sales problems. Learn why narrowing focus, doing fewer things well, and concentrating on the right buyers helps B2B founders close deals faster and build a more predictable go-to-market motion.
Pitch decks tell stories, spreadsheets tell the truth. Learn why B2B founders should rely on simple spreadsheets to understand revenue, pressure-test assumptions, and make better go-to-market and fundraising decisions earlier.
Market conditions have changed, and growth at any cost no longer works. Learn how B2B founders adjust go-to-market strategy by tightening focus, qualifying demand harder, and building disciplined revenue systems.
Product-market fit does not come from building more features. Learn what it really takes to find PMF in B2B by focusing on real buyers, repeatable demand, and disciplined sales learning.
Early traction can be misleading. Learn the five practical steps B2B founders use to confirm true product-market fit by validating repeatable demand, measurable value, and consistent buyer urgency.
Investors do not fund random revenue. Learn how B2B founders build investable revenue by focusing their go-to-market strategy on repeatable demand, clear ICPs, and predictable sales execution.
When reviewing your pitch deck, investors are looking to quickly assess whether or not you’re a good fit for what they invest in and at what stage they invest, and then to qualify whether or not you merit a deeper look that includes an initial meeting. Your pitch deck is not being used by an …
The most important slide in your pitch deck is the one slide that is most often missing, buried or has the least amount of useful detail. Every pitch deck I see includes a slide showing off an ulta-large Total Addressable Market. It shows a number with lots of trailing zeros in 35-point font. This top-down …
What to Include in Your Pitch Deck: The #1 Slide You Need Read More »
At GrowthX Capital, we see 500+ pitch decks every year. While we see a huge variety of pitch decks, there are a handful of mistakes founders consistently make that will cause investors to lose interest. This blog post explores three of the most common mistakes we see, so you know how to create a pitch …
3 Biggest Mistakes Founders Make when Creating a Pitch Deck Read More »
If you’re in the early stages of selling a SaaS product and don’t yet have product-market fit, you’ve probably got the acronym backwards. At early stages, the acronym SaaS stands for Service as a Software (not, Software as a Service). It’s not your technology that wins, but the insights you generate by seeking fit with …
Flip the Meaning of SaaS for Your Go-to-Market Strategy Read More »
